Poll #534391 Name that book!
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What do you call it?

Why is it that even with Splenda, diet colas still taste like diet cola?

I bought a bottle of Diet Rite recently, since it was now made with Splenda, but it still tasted just as bad as ever. I just bought a bottle of Diet Coke with Splenda, hoping the they'd have improved the taste, but no, it doesn't taste anything even remotely like Coke.

Why can't anyone make a diet soda that actually tastes like the non-diet version?