Well, no, someone else is serious about it:
While the male sector of the hunting community may stick to more muted colors, the new pink firearms have been welcomed by those who want to add a feminine touch to their shooting practice.
"Women are a growing segment of the outdoors customer, and we want to be able to offer them the products they want, in the colors they like," said Gary Buescher, Vice President for Hunting and Firearms. A 20 GA pink shotgun first hit the shelves last year and sales were strong enough that Gander Mountain decided to add a wider selection of pink firearms.
In addition, Buescher notes they are seeing more and more girls attending hunter safety courses with their parents.
"Girls are actively participating in family hunting traditions, but some may want to have a little more fun with it by getting a pink shotgun," said Buescher. The junior shotgun offered is made specifically for the young beginner, while the pink pistols offered are for adults.
Gander Mountain, with 115 stores in 23 states is the number one retailer providing firearm safety courses. To find out more about classes offered at your local store, see http://www.gandermountain.com
For those looking for their own new pink firearm for the fall hunting season, Gander Mountain currently offers a selection of five exclusive pink firearms:
Remington(R) 870(TM) Junior 20-Ga. Pink Shotgun
Remington(R) Model 597(TM) 22LR with Pink Laminate Stock
TAURUS Millenium Pro 9mm Semi-Auto Pistol
TAURUS Millenium Pro 380 ACP Semi-Auto Pistol
TAURUS Millenium Pro 32 ACP Semi-Auto Pistol